We make tools the operators wish their apps already had.
Price Bulk Editor is built by Expert Ecommerce, an independent Shopify Partner studio that ships operational tooling for catalog-heavy merchants. We pick narrow problems, fix them with engineering rigor, and refuse to ship features we can't stand behind.
After watching three clients lose money to a bad bulk-edit rollback.
In 2024 and 2025 we ran post-mortems for three different Shopify merchants whose Black Friday sale rollbacks ran partially, leaving 20–30% of their catalog stuck at sale prices for days. Each time, the editor app they used couldn't tell them which products had reverted and which hadn't.
We rebuilt Price Bulk Editor from scratch in early 2026 around four non-negotiables: preview before commit, snapshot-based rollback, live progress on every job, and an audit log that survives uninstalls. We made them table-stakes — not premium features.
The app has been in the Shopify App Store since 2022 in earlier forms. Version 2.0 is the rebuild merchants asked for.
Four operating principles.
Idempotency over speed.
A 20-minute job that finishes correctly beats a 5-minute job that fails 12% of the time. Every Shopify API call we make is retry-safe and resumable. We won't trade reliability for benchmark wins.
Snapshots are not optional.
If we can't restore the prior state of a SKU, we don't change its price. No partial application, no "we'll fix it next deploy." Either the rollback contract holds or the task doesn't run.
Tell merchants where competitors win.
Our comparison pages cite where Hextom, NA Bulk Editor, Discounty, and Platmart genuinely beat us. If they're a better fit, we say so. Google rewards this; merchants remember it.
Operator-grade tooling, indie-shop price.
The features that mid-market stores would pay $500/mo for elsewhere — recurring rules, multi-market pricing, audit log export — top out at $19.99/mo here. The free tier is genuinely usable.
Expert Ecommerce · A two-person team in Paris.
We're a small studio specialized in Shopify Partner apps with a focus on operational tooling — bulk editing, B2B pricing, quote workflows, and catalog reliability. We host everything in Switzerland (Infomaniak), keep customer data inside the EU, and ship our own infrastructure rather than renting AWS abstractions.
The team writes Symfony 7 on the backend, React for the embedded admin, and Tailwind + vanilla JavaScript for marketing surfaces like this one. We've been Shopify Partners since 2021.
Expert Ecommerce
- Founded
- 2021
- Apps shipped
- 6
- Merchants served
- 2,400+
- Tech stack
- Symfony · React · PHP 8.4
- Hosting
- Infomaniak · Switzerland
- Data residency
- Switzerland (GDPR adequacy)
Stop debugging rollback. Ship pricing changes that finish.
Install Price Bulk Editor on Shopify in under a minute. The free plan handles up to 100 SKU edits a month — enough to feel the difference before you commit to anything.
Free plan · No credit card · 5-day trial on Growth and Scale · Save 30% with annual billing